Vampire Squid is hiring a social media manager. The global financial services form, recently burned on the pages of New York Times op-ed, has put out a call for a “community manager/social media strategist” who will coordinate the company’s Facebook, Twitter, and LinkedIn accounts.
In a clearly delineated job posting, Goldman Sachs identified “community strategy” (30 per cent), “management and moderation” (60 per cent), and “cross-team liason” (10 per cent) as three key responsibilities (effectively this translates to upkeeping the company’s most public image online).
Full job description below:
“Goldman Sachs Group, Inc. is looking for a Community Manager/Social Media Strategist to serve as the administrator for Goldman Sachs social media communities. In addition to the management of these communities, this person would play a strategic role as initial point of contact for our relationships with representatives of the various social platforms. The Community Manager/ Social Media Strategist will be responsible for ensuring active and engaged communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations and participating in those conversations to build brand visibility and thought leadership. The goal is to establish a positive online presence for Goldman Sachs as well as to integrate our messaging into the online community in a compelling and valuable way for participants. In this role, the Community Manager/ Social Media Strategist will be part of our Brand Management Group.”
The stated goal is to “establish a positive online presence for Goldman Sachs.” Woe betide the candidate.
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May Jeong is Toronto Standard’s business editor. Follow her on Twitter @mayjeong.
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