September 1, 2014
August 29, 2014
Toronto may be getting a new Waterfront LRT line
Building the perfect Shoebox
Billy Bishop Airport on the selling block
The “Purrari” has been painted white
Have you seen the Toronto Zoo’s baby Burmese star tortoise?
Domino's Pizza Ad: 'No Is The New Yes'
Really? Think it over now, admen

So the geniuses over at Domino’s have come up with a new ad campaign to promote their new-ish line of ‘Artisan’ pizzas. The whole gimmick is that they’ve created these perfect combinations of toppings that, even if you beg, they won’t alter. Bottom line: If you asked for substitutions on your Artisan Pizza, Domino’s would say “no.”

And now, introducing their new tagline:

 

Something tells us they could’ve thought this through a little more. But the team over at Shakesville put it best: “There is absolutely no way that the company can reasonably argue they didn’t understand the nonconsent implications of this phrase.”

What’s your take? [xojane]

____

Sabrina Maddeaux is Toronto Standard’s style editor. Follow her on Twitter at @sabrinamaddeaux.

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